Optimizing your email marketing processes is an important part of improving your customers’ experience across their journey. Fusion provided expertise and helped diagnose issues experienced by a well-known, multinational firm and long-time client. Because their processes were so complex, by the time our client got emails out the door, the relevance and timeliness of the message was often compromised. What started as a process improvement initiative led to a roadmap of suggestions that created far greater value than just the tactical.
- Learn the all-too-common challenges our client experienced
- Discover how Fusion helped uncover the underlying issues that caused the challenges and diagnosed how to overcome them
- Find out how a roadmap will lead the company to better collaboration, faster speed to market and an overall improved CX