Articles

Fusion insights

The future of retail: Conversational marketing and machine learning

The future of retail: Conversational marketing and machine learning

This article was originally published at the Forbes Communication Council Think about your last online shopping experience. Chances are, you were delivered product recommendations based on your past purchases, but how helpful were they? Did they truly predict your...

What you need to know about responsive design and mobile engagement

What you need to know about responsive design and mobile engagement

If you’re not optimized for mobile, then you could be alienating the very life-blood of your business, your customers. According to Google, more searches take place on mobile devices than on computers across 10 countries, including the U.S .and China. More than 5...

A winning data management and analytics strategy

A winning data management and analytics strategy

Startups like Uber and Lyft have all but changed the face of the taxi industry and the customer experience. Many are huge fans of these companies, and it's no wonder. You don’t have to flag anyone down or have an awkward street scuffle to get a ride. Uber has skipped...

Essential keys to today’s data journey

Essential keys to today’s data journey

We’re on a journey. We are moving from managing data, to managing analytics, to managing insight. In terms of the traditional approach to managing data and delivering business intelligence, we’re going to see a shift in the way people approach the challenges of this...

6 steps for planning your big data strategy

6 steps for planning your big data strategy

By now, every industry has positioned itself as the next great sector to benefit from big data. Healthcare? Of course. Finance? Early adopters. Agriculture? Very much so. Omnichannel retailing? Absolutely necessary. Even transportation logistics and trucking, from...

Why Microsoft Dynamics 365 is a gamechanger

Why Microsoft Dynamics 365 is a gamechanger

If you have a legacy ERP or you're considering an ERP, you may be considering Microsoft Dynamics 365. We believe it is truly a gamechanger, so we put together this evaluation of the platform so you're well prepared to decide if it's right for you. A little background...

How to calculate the cost of a big data strategy

How to calculate the cost of a big data strategy

The future looks rosy for companies who take advantage of what strategic data management can do. But the specter of needing a team of people handling on-premises hardware and the cost implications of doing so continues to make organizations hesitant to move forward...

The case for agile and self-service BI

The case for agile and self-service BI

Recently, our team was on a call with a client who was trying to consolidate dozens of transactional systems into a single model to support a more effective reporting paradigm. The envisioned solution focused on self-service, visual analytics, while also supporting...

A measured approach to data science

A measured approach to data science

Data science is an important field of study as a means of analyzing big data. The success stories of how data science and machine learning provide organizations with new insights that stimulate the growth of customer service, productivity, and profitability by leaps...

A renewed crisis: The call to develop data assets responsibly

A renewed crisis: The call to develop data assets responsibly

With the emergence of powerful, next-generation business intelligence (BI) tools aimed at enabling self-service, the threat to the traditional data asset development and governance control paradigms is facing a renewed crisis.  How does an organization not just...

Align digital analytics with your business strategy

Align digital analytics with your business strategy

With increasing customer demands and competition a click away, access to data-driven responses in real time has become a necessity for business users and marketers. Today, the market is full of digital analytics tools for measuring your customer experience across web...

9 questions to uncover your digital analytics capabilities

9 questions to uncover your digital analytics capabilities

When digital analytics do not produce useful outcomes to inform business decisions, digital teams often point to reporting and analysis as the culprit. But an in-depth investigation of the measurement strategy and digital analytics implementation...

How your bank can use machine learning to ensure future success

How your bank can use machine learning to ensure future success

Amazon, Netflix, Airbnb, Uber, and other disruptors have raised the bar on what customers expect from a business. These online giants have figured out how to use their customer data to make personalized recommendations and predict when customers are going to buy – and...

5 tips to keep the wealth in your financial institution

5 tips to keep the wealth in your financial institution

A massive storm is brewing in the banking, financial services, and insurance industries, and when it strikes, it will be devastating to the unprepared. That storm is the unprecedented transfer of wealth, $3.9 trillion worth, that will be passed from the hands of older...

Top 3 reasons to invest in machine learning for mobile

Top 3 reasons to invest in machine learning for mobile

If your organization uses mobile to generate revenue or engage customers, your 2020 strategy conversations have likely included meetings around how to capitalize on machine learning (ML). You’re not alone. Last year, global spending on artificial intelligence systems,...

Build the store of the future: Retail and the cloud

Build the store of the future: Retail and the cloud

Brick and mortar retail is in trouble. It may seem obvious with stores like Neiman Marcus, JCPenney, Toys R Us, and Sears in bankruptcy or bankrupt already. But what's less obvious and what too few in retail have acted upon is the depth of the dilemma the industry...

Ready to talk?

Let us know how we can help you out, and one of our experts will be in touch right away.