Digital Solutions Content Strategist
The Fusion Alliance Content Strategist gives our clients’ brands a substantive and appropriate “voice,” as well as a strategic editorial system for managing that voice using communicative frameworks. These frameworks (of voice, structure, and connective elements) are used to evoke a persuasive and emotional connection between our clients’ customers and the brand.
What we look for in a Fusion Alliance Content Strategist:
- Ablility to select appropriate digital channels for messaging and interaction (e.g., web, mobile, social, content management)
- Responsible for meeting end user needs by identifying compelling content and media types
- Strategic and forward-thinking with regard to content management and curation
- Expert in the mechanics and spirit of persuasive writing
- Listens and reflects others’ ideas with an authentic voice
- Sensitive to language (can “see” with words)
- Collaborates well with multiple agencies, client brand owners and subject matter experts
Desired Qualities
- Qualified, educated individuals who have 5+ years of relevant professional and technological experience coupled with a perpetual hunger to learn and grow
- People who thrive in a socially engaged culture with a strong value system, employee initiatives, community activities and charity efforts
- Productive, goal-oriented candidates who want to make a real impact on their organization, their customers and the world
- People who are not just technically savvy, but are professionally and socially perceptive and flexible enough to make technical information easily understood by anyone in an organization
